It All Started With An Idea
Our work

Built by us, still running.

Client websites, CRM and ERP systems, reporting dashboards, the AI products we use every day, and the concepts we build for local businesses. Every project has its own page with the steps we took.

Good Life Insurance Group website
Buddy app running a Google Ads audit

Where John has worked

  • Seer Interactive logo
  • Hanapin Marketing logo
  • Brainlabs logo
  • CDK Global logo
  • Gen Digital / NortonLifeLock logo
  • Farmers Insurance logo

Brands and clients John has run advertising for

  • Microsoft logo
  • Salesforce logo
  • Bank of America logo
  • Walgreens logo
  • Prudential logo
  • BECU logo
  • Bed Bath & Beyond logo
  • DSW logo
  • Saatva logo
  • Bodybuilding.com logo
  • General Motors logo
  • Toyota logo
  • Ford logo
  • Roto-Rooter logo
  • Window Nation logo
  • W.F. Young logo
  • Casely logo
  • Modular Closets logo
  • Grand Canyon University logo
  • Harvard University logo
  • Columbia University logo
  • Happy Hearts ABA logo
  • Achievements ABA Therapy logo
  • Eventbrite logo

Beta and product work with

  • Google logo
  • Meta logo

Earlier: Dex Media and Yellow Pages · Including Meta call-only campaigns and Google local actions and audiences · Hero Conf speaker, 2025 and 2026 · AO / Altig partner · GM, Toyota and Ford work ran through their local dealer programs

Systems

The operations behind the business.

Meekins Corp · Wholesale operations hub

One system for every order, from Faire to the warehouse.

Meekins sells through sales reps, trade shows, Faire, Shopify, Amazon and TikTok, and ships from a 3PL. We built a hub that keeps all of it in Odoo: orders, invoices, stock, shipping and payments sync every 15 minutes, the numbers are reconciled every night, and the team gets a summary every morning.

  • Odoo ERP
  • Faire
  • Shopify
  • Cloudflare Workers
  • MarketTime and Faire
  • Shopify, Amazon, TikTok
  • Shipedge 3PL
  • Stripe
Odoo
  • Margin and sell-through
  • Reorder alerts
  • Daily, weekly, monthly reports

Silver Mirror Facial Bar · Marketing reporting dashboard

Live reporting that replaced Looker Studio.

A brand-styled dashboard that pulls Meta, Google Ads, TikTok, Microsoft Ads, GA4, Search Console and Boulevard bookings into one place on a schedule, with a local map-pack rank grid and a chat that answers questions from the same live data.

  • Reporting
  • Local rank
  • AI analysis
  • Meta, Google Ads, TikTok
  • Microsoft Ads
  • GA4 and Search Console
  • Boulevard bookings
Dashboard
  • Spend to bookings
  • Local rank grid
  • Ask-the-data chat
Every project

29 projects, step by step.

Each one has its own page: what it is, what we did in order, and the search and tracking setup behind it. Concepts are proposals we built for local businesses, and they say so.

Home services

Health and wellness

Insurance and financial

Restaurants and hospitality

Retail and e-commerce

Software and apps

Advertising tools

Creative Asset Validator and Ad Creative MCP screenshot
Our product · Ad creative QA

Creative Asset Validator and Ad Creative MCP

Upload one image and the validator checks it against specs for 50+ advertising platforms, then resizes it into each size you are missing.
Ad Tracking Diagnostic screenshot
Open-source tool · Conversion tracking QA

Ad Tracking Diagnostic

Paste a URL and the tool checks whether Google Ads click IDs and UTM values are captured, kept and written into hidden form fields.
Open-source tool · AI agent toolkit for advertising

Advertising Hub and Agent Toolkit

This is our open-source toolkit for running advertising work through AI agents.
ARGUS screenshot
Open-source tool · Social profile authenticity

ARGUS

ARGUS gives a social media profile or post a 0 to 100 authenticity score from image, text, behavior and network signals.
backlinks-disavow screenshot
Open-source tool · SEO backlink audit

backlinks-disavow

backlinks-disavow is a Node.js command line pipeline that builds a Google disavow file from live checks on each domain instead of toxicity scores alone.
Business Discovery Engine screenshot
Open-source tool · Local business lead discovery

Business Discovery Engine

The engine finds local businesses in public directories, visits their websites for contact details and social links, and writes each batch to Google Sheets as it runs.
ContextOS screenshot
Open-source tool · Agent memory and context engineering

ContextOS

ContextOS is a Python MCP server and CLI that gives AI agents memory, routes retrieval by how fast data changes and adds a reasoning step between retrieval and generation.
Google Ads Scripts screenshot
Open-source tool · Google Ads automation scripts

Google Ads Scripts

We keep a curated 60-script collection, including 9 of John's originals, plus standalone script repos.
Marketing Analytics Auditor screenshot
Open-source tool · GA4, GTM and pixel QA

Marketing Analytics Auditor

The auditor scans a page for 10 marketing tags and consent setup, audits a GA4 property through the Admin API and writes the code to fix what it finds.
Products

The tools we built and use.

iOS and Android

Buddy by Ahmeego

The AI agent we run client accounts with, as a free app. Audit an account, find wasted spend, write ads inside Google's limits and build a roadmap from your phone. I designed it, built it and shipped it to both stores.

A 250-point Google Ads audit, done in seconds
A 250-point Google Ads audit, done in seconds
Find wasted spend before it burns budget
Find wasted spend before it burns budget
Ad copy written inside Google's limits
Ad copy written inside Google's limits
ahmeego.com home page

Platform

ahmeego.com

Free tools for advertisers: a 250-point audit engine, campaign builder, keyword analyzer and weekly account teardowns on video.

Open source

50+ public repositories

The Buddy Google Ads agent, MCP servers for Google Ads and ad creative, Google Ads scripts, an audit engine and MiniAgent, a small advertising model trained for thirteen cents. All public on GitHub.

On stage and in print

Where John shares the work.

  • 2026Hero Conf, San DiegoThe paid media tools you need don't exist, so we're building them live. Track 2, September 15.
  • 2025Hero ConfTarget Like a Pro: AI-Powered Advertising.
  • OngoingGoogle and MetaBeta and product work, including Meta call-only campaigns and Google local actions and audiences.
  • OngoingSearch Engine Land and PPC HeroContributor on paid search, automation and AI.
  • 2020PPC Hero SummitSpeaker.
  • PressAdweekProfiled in Profiles in Black Creativity.

Read John's full background.

Start a project

Tell us what you want to build.

Call (602) 563-6976, email hello@itallstartedwithaidea.com, or use the contact form. Projects are quoted as fixed fees after a short scoping call. 35094 N Jacobs Rd, Queen Creek, AZ 85142.